Gucci recently went live with a series of banner ads with “Pin It” calls to action. You can save the branded glamour shots to one of your boards on Pinterest (and from there link to Gucci’s e-commerce site).
With the engagement challenge that banners pose, who knows, this could be a clever approach.
Click on some cells, press play and you’ve got a pleasant little electronic composition. Click boxes again and you can change the cells’ directions, causing them to interact, sometimes creating evolving patterns and oscillations. And like any good bit of media these days, you can even share your piece with the rest of the world. Rad!
Broken Bells and Arcade Fire recently released interactive website experiences as music videos. Arcade Fire’s site is done as a Chrome Experiment showcasing the capabilities of HTML5. Broken Bells use Flash.
Developer Lida Tang has managed to bring Flash to the iPhone. Using an app called Cloud Browse, users can visit most flash sites. Remote servers pre-render the flash and essentially stream it to the phone as video.
The technology is still young; flash-heavy sites stream slowly. Nonetheless, Cloud Browse is a boon for iPhone users, particularly those interested in visiting video sites.
Great video by Lee Brimelow from Adobe, showing Flash working on touch based devices.
I highly recommend you check it out!
Several people have been making assertions that most Flash sites will not work properly on touch-based devices because these sites use rollovers or hovers for things like effects and navigation. Well I put together this little video together showing that Flash sites do indeed work the way you would expect since the Flash Player dispatches rollover events even on a touch screen.
This video is aimed at clearing up the misinformation surrounding Flash rollover events and touch devices. The assertion that most Flash sites need to be rewritten is absolutely false. But please grab a tablet and see for yourself. I tried every FWASite of the Month and they all worked fine. — Lee