The Intersection of Mobile and Physical
August 3rd, 2010 | Friends | Categories: Gaming, Geolocation, Interactive, Mobile | Tags: advertising, game, location-based, Mobile, Social |
Shopkick teams up with Best Buy to reward customers for just walking into the store. You can’t cheat and check in. Working in the background, a mobile application keeps track of your physical location. Either you are in or out. The potential for this type of application is enormous, think about keeping track of where people actually are in relation to user or purchase behavior.
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